Torque Wellness
Marketing for Manufacturers
How to Steal the Show at a Very Large, Very Corporate Trade Show
The Prescription: A Story, Not a Sales Pitch
When Torque Ayurveda, an ambitious company in India, prepared to step onto the world stage, they wanted a powerful tool for Branding. Our strategy was to craft a professional video that prioritized storytelling over corporate jargon. We shot on-site to capture the true heart of their operation, creating a piece of strategic Content Marketing designed for maximum impact.
The Side Effects: Included New Business and Jealous Competitors
The video worked so well that it fundamentally changed their trade show conversations from “What all do you offer?” to “Where do we sign?”.